Entisen Nintendon pomon Reggie Fils-Aimen mukaan Activision Blizzardin ostaminen Microsoftin talliin on mahtava juttu

Microsoft ilmoitti tammikuussa aikeestaan ostaa Activision Blizzard itselleen. Hintaa kaupalle tulisi melkein 70 miljardia dollaria, ja asiassa on toki riskinsä. Moinen diili on tehnyt vaikutuksen Pohjois-Amerikan Nintendon entiseen pomoon Reggie Fils-Aimeen.

Fils-Aime oli promotoimassa uutta kirjaansa Disrupting the Game South by Southwest 2022:ssa, ja kertoi siinä sivussa omat ajatuksensa Microsoftin ostosreissusta. Mahtava juttuhan se on.

"The purchase of Activision by Microsoft, I think that was a great distress buy, the stock price had a lost a third with all of the cultural issues that the company has had, it was a fantastic purchase of King, mobile games, Call of Duty... just a fantastic purchase."

Fils-Aime odottaa Microsoftin tekevän muutoksia Activision Blizzardin johtoon.

"Look that's going to be a decision my good friends Phil Spencer and Satya [Nadella] make, that's not my call... but as an executive, I know that leaders set the culture and that [Activision Blizzard] was a bad culture, it's not just Activision... regrettably the gaming industry has had a number of these types of situations..."

Kiitokset, Pure Xbox