Take-Two'n toimitusjohtaja Strauss Zelnick on osallistunut mittavaan The Wrapin isännöimään haastatteluun, ja luonnollisesti esiin nousi myös Microsoftin aie ostaa itselleen Activision Blizzard. Zelnickin mukaan kauppa on hyvä asia, koska hän pitää Microsoftia liittolaisenaan.
"I can't really predict what the regulators will do, we're certainly of the belief it's a good thing for Microsoft and for the industry.
It's a highly fragmented business, there's plenty of creativity to go around. Microsoft is an ally of ours and if this makes their business more powerful we think that's good for us."
Zelnickin mukaan tärkeintä on tarjota kuluttajille hyviä pelejä.
"Ultimately the consumer votes, and if we create great hits, which is our business, then consumers will show up, and no one can take that away from us. The entertainment business is the antithesis of a fungible commoditized business. Every title stands alone. So it sort of doesn't compete with anything else and yet, it's highly competitive in a way. In other words, we compete with everything and we compete with nothing. You can't replace one of our titles with another title."
